According to Bowker Market Research, for second quarter 2012, the devices used to read e-books:
Kindle - 37%
Kindle Fire - 18%
Nook/Nook Color - 14%
iPad - 12%
desktop/laptop PC only - 6%
Smart phone - 3%
iPhone - 3%
iPod/iPod Touch/MP3 device - 2%
Sony eReader - 1%
Other - 4%
These are the same as the figures from first quarter 2012, except that 2% of users switched away from Kindle to Kindle Fire.
Hmm, I think this survey was before the Nook HD tablet came out? I wonder what percentage of the tablet market it has now captured.
I use a Nook Color and love it. Do any of you read on your PC, rather than an ereader, tablet or cell phone? I wonder what comes under "Other". Do people still print out an ebook to read it?